This website uses cookies, which are necessary for you to login to the My ICCA section, integrate social media and track visits to our website. ICCA is legally obliged to ask your permission to use cookies and to inform you about how we use them. By continuing to use our website you are accepting our use of cookies as described in our Privacy Policy. Find Out MoreContinue
Remember Associations only: Forgot password
 

ICCA Resource

First Article Previous Article Next Article Last Article

ICCA Association Portal - Case studies

The benefits of breaking the rules

“We created a conference that we’d want to attend.”
That was the driving creative force behind an innovative new event called Big Ideas in Higher Education, explains Tony Doody, director, programs and leadership, at Rutgers University in New Brunswick, N.J. Held on the Rutgers campus May 17–18, 2012, the meeting broke all the rules of traditional higher education conferences. In doing so, it tapped into something big—enthusiastic attendees who were also looking for something different.

To read the full article, please follow this link to the website of our media member MEETINGSNET Magazines & E-Media, Penton Media.

First Article Previous Article Next Article Last Article
 

ICCA Resource Home